Highlight Previously Purchased Products
Opportunity Optimize search for each customer by highlighting products they’ve purchased in the past. This also streamlines the search process and avoids having customers sift through search results to find the same products. Example If an office manager regularly buys a certain brand of pens, highlight them the next time they visit your site to […]
Personalize Search Results Based on the Industry of Your Customers
Opportunity Personalize for every customer based on their industry. Deliver a higher quality search experience by showing the right results for industry-specific products instead of generic results. Example If a person who works at a hospital searches for “gloves,” you can automatically show sterile surgical gloves higher up in the results. Meanwhile, if someone from […]
Enhance Product Recommendations With Pathways
Opportunity Curate your search experience with a widget that highlights products with predefined attributes, like products from a certain brand, high-inventory items, or on-sale products, at the top of your search results. With predefined search pathways, you can offer relevant recommendations while also showcasing the product types you want to emphasize. Example Create a category […]
Jenson USA Sees +8.5% RPV by Personalizing Search Results With Bloomreach
With over 25 years of history, Jenson USA is America’s go-to online destination for cyclists. Founded in 1994, this independent, rider-owned company started with a passion for cycling and has grown into a thriving community built around adventure and the freedom of the open road. Jenson USA offers a wide selection of bikes, parts, apparel, […]
How to Maximize Your Merchandising Potential With AI
Key Takeaways From The Merchandising Meet-up: Evolution of the Merchandising Role: The role of merchandisers has evolved significantly over the years. In the past, they had full control over the entire site experience, manually ordering products and curating recommendations, but this wasn’t scalable. AI’s Role in Efficiency: AI has become essential for modern merchandisers because […]
Mix & Learn: The Evolution of Search + Impacts of AI
